An example (it's mine, so I can share it without shaming anyone, and no it wasn't intended as a sales photo)
It's like the "what not to wear" for model horses:
|Red Fox and cat, sculpted and painted by Candace Liddy. I took this picture. Candace takes better pictures!)|
What's wrong with this picture, you ask? It's clear and yes, you can see the models. But it doesn't make them look attractive.
A better photo for a sales page includes a clean backdrop, one that enhances, rather than detracts, from the model. Many of the finish work artists I know use professional-quality backdrops, and it shows.
Check out these from Schacht Studios (Dani Schacht) and Mindy Berg. Both images used with permission:
|Ask resin by Michelle Platt, painting and photo by Dani Schacht.|
|Another lovely resin by Michelle & Dani - Boise Bound|
|Mindy did an outstanding job painting and photographing this Meckenzie resin by Michelle Platt.|
Why do I think these images would help sell the models more quickly? The background colors complement the coat colors on the horses. When I rode English huntseat in competitions, my trainer always said that green wraps on the horse complemented a chestnut horse, blue or maroon a bay, and so on. I think backgrounds are similar; they can either complement or detract from the model.
These professional-quality backgrounds put the emphasis on the beautiful painting and finish work. They make the models stand out and look beautiful.
I don't know how Dani or Mindy made these backgrounds, but I did some research and found a great resource online that walks you through, step by step, how to build your own tabletop studio with background so that you can take great pictures of small objects. The article includes three resources, from the simplest and least expensive to the most elaborate and expensive options. The author also includes helpful suggestions on how to adjust the lighting to reduce shadows, something I struggle with when I take model horse photos.
This article is helpful for the model horse community, but I also think it will help anyone who sells crafts, yard sales finds or anything online.
I recommend the article Creating Your Personal Tabletop Studio by Jose Antunes to all model horse collectors and showers. Hopefully, the tips will help you take better photos, too!